How to Write an Awesome Annual Report With Gratitude and Impact

  • Duration
    90 Minutes
  • Author
    Denisa Casement
  • Course Level
  • Year Created
  • CFRE Approved
    1.50 Points



Upcoming Live Webinars 1

Webinar Date Almost Sold Out! 3:00 PM (Local/EST)
Wednesday, October 28th, 2020 at 3:00 PM EDT
Number of Attendees

A unique registration is required for each computer.

Top Rated

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides, and Bonus Materials.

A Whopping 90% of the People Who Attended This Nonprofit Webinar Rated It As Great to Excellent!

Too often, we publish annual reports that are too long and too full of data people don’t want or need. An awesome Annual Report focuses on the heart of the mission showing how giving impacts the people and communities you serve.  Donors, volunteers, grant makers, and other key stakeholders want to know the results of your work. They want to know their investments make meaningful change in real people’s lives. During this webinar, Denisa will show you how to craft an annual report that will inspire and engage your donors.

During This Nonprofit Webinar You Will Learn:

  • Annual Report:  Basic Elements
  • How to Organize Your Project Team & Timeline
  • How to Engage Your Audience:  Storytelling and Gratitude
  • Using Design Basics to Engage Readers
  • How to Use Infographics for Impact
  • Creating a Meaningful Call to Action
  • Publication Options:  Print and Online

This Webinar is Perfect for You, If…

  • You’re tired of writing a 15 page+ annual report every year.
  •  Your donors don’t read your annual report.
  •  You need to make your annual report more appealing to current and potential donors.
  •  You want an update on best practices for a donor-centered annual report.

You’ll Get These BONUS Materials:

  1. Sample Annual Reports in multiple formats
  2. Annual Report:  Essential Elements
  3. Annual Report: Do's & Don'ts Checklist
  4. Annual Report Online Resources
  5. Webinar recording and slides

What Attendees Said about This Nonprofit Webinar:

“This was the BEST annual report webinar I've ever taken!  The advice was spot on and lots of examples provided to support what the presenter was saying.  I was engaged the entire time!”

Cheryl Kauffman, Woods

“Denisa was incredibly engaging and knowledgeable! Can't wait to get to work!”

Carlisle Lipke

“Engaging and informational, this is definitely a recommending webinar. Thank you!”

Melanie Ryland, Institute of the Catholic Culture

“Presenter was really easy to listen to - and gave great examples. This is my first CharityHowTo webinar and I will definitely be back.”

Aimee Tilley, Liberty Hospital

“Super helpful content on how to approach creating an annual report, what to consider, examples, templates, do's/don'ts…”

Ellen Stein, Community Connections, Inc.

“This was a very helpful and insightful webinar.  There are valuable templates and resources. Great key messages such as show the mission with authentic, compelling, emotional stories, photos, and quotes, thank the donors. Make the donor the hero.  Various types and lengths of annual reports for different years.  I am sure I will use this information often.”

Michaela Bisanz, Lumen Christi Catholic Community 

“We're getting ready to tackle our first annual report and the team was feeling very overwhelmed. Denisa broke it down into manageable chunks and gave great advice on storytelling. Feeling inspired now!”

Deanna Verbouwens, MedicAlert Foundation

“This was an excellent overview of a variety of ways to tackle a challenge faced by all non-profits.  The presentation was informative for participants at multiple levels of experience, making it relevant to all”

Kim Atchley, Spartanburg Academic Movement

“This is my first year leading my non-profit's efforts to compile an Annual Report. This webinar was so inspirational and full of practical advice, I wish I had time to dive into the project now. Thank you CharityHowTo.”

Amy Young, Gunpowder Valley Conservancy 

“This being my first year on staff and wanting to change the current heavy text format, the Webinar was excellent. I now have materials to present to staff and vestry to get them on board with a new format. It also provided information on how to gather stories, info during the year.”

Weezie Beckley, St. James's Episcopal Church

“Full of pertinent information and easy to follow.  I am inspired to get started with our annual report, sure that it will be a better effort and a  more compelling read thanks to this webinar.”

Mary Hollender, The Bryan Museum

About Your Topic Expert:

Presented by International Nonprofit Consultant and Coach Denisa Casement, CFRE. Denisa has 21 years experience in nonprofit leadership, strategy, multi-channel marketing, and donor-centered communications to drive retention and growth. She is founder and CEO of The Casement Group, an international team of experts focused on helping nonprofits grow sustainable fundraising with donor-centered communications, superior donor care and measuring what matters.

Denisa and her team take pride in their reputation for practical, real-world implementation driven by their years of “boots on the ground” experience. Denisa is an international presenter and experienced trainer. Her teaching ranges from the Fundraising Certificate in Ireland to direct marketing boot camps, masterclasses, and webinars. She has led donor-centered fundraising programs and teams across 7 countries, most recently managing an international team across four continents, from her home base in Tucson, Arizona.

If You Register and Cannot Attend, You Will Get the Webinar Recording, Slides, and Bonus Materials.

Upcoming Live Webinars 1

Webinar Date Wednesday, October 28th, 2020
at 3:00 PM EDT 3:00 PM (Local/EST)
Almost Sold Out!
Number of Attendees

A unique registration is required for each computer.

Live Webinar Attendees

How many people will be attending the webinar?

Note: An attendee is required for each computer viewing the webinar

Live Webinar Attendee