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In the rush of the day-to-day at your nonprofit, it’s hard to make time to reflect and assess your performance against your goals. But how will you know how you’re doing without evaluating your performance using metrics?
With the advent of the Association of Fundraising Professionals’ Fundraising Effectiveness Project, research is proving that organizations measuring and analyzing their fundraising efforts will thrive. Organizations that don’t will not be as competitive, because they will lack vital data to make informed decisions.
The measurement of key performance indicators in fundraising has become a best practice, and you don’t want your organization to fall behind. Be a data-driven organization, know your fundraising health, and measure the work you do every day. If you have a spreadsheet and can do simple math, you can use fundraising metrics to improve your operations and help your organization grow.
You can do it! Join Heather in this interactive webinar to learn how to measure and use the Top 10 Key Performance Indicators in fundraising. By the end of the session, you will have the tools you need to measure your fundraising metrics and know how use metrics to improve your fundraising success over time.
What we will cover during the live webinar:
The top 10 Key Performance Indicators in fundraising
What they are and why they are important
How to track them
How to calculate your performance metrics
Examples of each Key Performance Indicator in practice
How to measure and report on fundraising performance over time
How to use the tools of the Fundraising Effectiveness Project to benchmark your fundraising results against national results
How to improve your fundraising efforts using metrics
Key Benefits of this Webinar:
You will learn how to determine which fundraising metrics really matter and which are most important to your organization.
You will learn how to calculate critical fundraising metrics.
You will know how to evaluate your fundraising success over time using metrics.
You will know how to use the reports and tools of the Fundraising Effectiveness Project to benchmark your results against others.
You will know how to report effectively on your fundraising performance to leadership.
Fundraising Metrics Cheat Sheet
Simplified Fundraising Metrics Tracking Spreadsheet
Summary of Fundraising Effectiveness Project Reports
Summary and Example of Fundraising Effectiveness Project Tools
Example Fundraising Metrics Data Visualization
Webinar recording and slides
About Your Topic Expert:
Heather is a nonprofit expert with 18 years of experience in leadership, program development, marketing, and fundraising. She is the founder of JustWrite Solutions, a national nonprofit consulting firm. Heather is one of fewer than 400 Grant Professionals Certified (GPC) in the United States and one of less than 50 professionals in the world who holds both the GPC and CFRE certifications. She has secured more than $80 million for nonprofits across the country.
Heather has served as an author and presenter for The Balance (formerly About.com’s Nonprofit Charitable Orgs section), CharityChannel, CharityHowTo, CD Publications, HUB Philanthropic Solutions, and Thompson Interactive. She presents nearly every month at workshops and conferences around the country. As an active member of the Grant Professionals Association, Heather serves is a regular regional and national conference presenter and a GPA Approved Trainer. She is also the founder of the Great Lakes Virtual Chapter of the GPA, the first virtual chapter in the country.
Heather lives in rural Ohio with her husband and their two ginger-haired children. Together they raise a flock of poultry and harvest bushels of vegetables and herbs on a mini-farm. In her spare time, Heather reads science fiction, researches her genetic and genealogical histories, and marathon-watches documentaries. She also knows how to juggle fire.